Subscribe Now

travelers today

Home » News

Virgin America Owner Richard Branson To Launch New U.S. Airline

Travelers Today       By    Florette A.

Updated: May 23, 2017 08:15 AM EDT

Text Size: A A A

Richard Branson, the genius behind Virgin America, is planning to launch a new U.S. airline following a dispute with Alaska Air Group, Inc. The Alaskan company purchased Virgin America for $2.6 billion in December and Branson wants royalty payments until 2040. However, Alaska Air wants to drop the brand in 2019.

Branson informed that he is planning to venture to a new airline company in the U.S., according to Travel & Leisure. The air travel industry has a shortage of flights, overbooking and labor disputes that a new airline company is very welcome on the scene. Coming from Branson, the new fleet will surely deliver satisfactory services.

After Alaskan Air Group announced its departure from the Virgin American brand, Richard Branson announced that Virgin Atlantic will be taking the London to Seattle route next week and the Virgin Australia will fly from Melbourne to Hong Kong one week after the Atlantic fly off.

Bloomberg reported that Samuel Engel, an aviation consultant with ICF, informed that there is always a slot for another airline fleet in the U.S. "It is a competitive and dynamic market, and the consolidation that has taken place in the last 10 years that has run parallel with capacity constraint only increases that opportunity," he added.

Alaska Air Group reiterated its intention to drop the purple lighting of the Virgin American and change it to their own color blue. Branson has expressed his gratefulness to the employees and guests that patronized his company, reiterating his company's mission to provide satisfaction. He thanked his employees that he called "teammates" and encouraged them to be excellent wherever they are serving.

Richard Branson's brand has been a consistent travel awards recipient. The entrepreneur is also into space travel with the establishment of Virgin Galactic that will eventually take commercial flights to space.

See Now: The U.S. had the highest number of Most Wanted properties, dominating the Hotels.com Loved By Guests Awards 2018

Tags
richard branson, Virgin America, virgin galactic, virgin australia
© 2023 Traverlers Today, All rights reserved. Do not reproduce without permission.
Join Our Conversation

Subscribe to our newsletter

Receive the latest travel news, reviews, and more..

Most Popular

6 Tips For Traveling With Young Children

6 Tips For Traveling With Young Children

Planning for a trip takes some time, even if it's just you g

How Traveling Can Make You Happy

How Traveling Can Make You Happy

If you have never traveled before but are thinking of doing so then

Scottish Islands: The Best Places to Reside!

Scottish Islands: The Best Places to Reside!

So there are a few islands that can be found off the Sco

How to Plan a Multi-Destination Honeymoon During COVID

How to Plan a Multi-Destination Honeymoon During COVID

You need to know how to plan appropriately and

7 Tips for Amazing Campus Visits

7 Tips for Amazing Campus Visits

A campus visit's significance could not be overstated. After all, fo

4 Tips For Curating The Perfect Gallery Wall

4 Tips For Curating The Perfect Gallery Wall

Having a gallery wall brings plenty of benefits to your

Water Travel Options That Don’t Involve a Cruise

Water Travel Options That Don’t Involve a Cruise

There is something equally relaxing and invigorati

Photo by Erik Odiin on Unsplash

Things That Will Help Cost-Conscious Vacationers Save Money

There are several ways you can significan

Photo by Mikhail Nilov from Pexels

How to Make Vet Visits Affordable in 2022

If the situation is minor, you might be lucky and get away

Photo by Tim Samuel from Pexels

Know Your Florida Driving Rules

There is so much to do in the region, but we want to focus on some of

Photo by Ging Ang from Pexels

Holidaying in your own Country: Try these Fun Trips!

Many countries are opening their borders, but if

Photo by Jessica Lewis Creative from Pexels

The Best Tech Tools for Expats

Here’s a quick look at most versatile tech tools for expats on the m

Photo by Tobi from Pexels

How to Turn a Road Trip Into A Luxury Adventure

But a road trip doesn’t have to mean living on the

Australian Citizenship Test: Everything You Need to Know

Australian Citizenship Test: Everything You Need to Know

Do you want to become a citizen of Australia

Hair transplant Istanbul: Why is it so popular?

Hair Transplant Istanbul: Why is it so Popular?

Getting a hair transplant in Istanbul is affordable i

What’s Going on with Rental Cars Right Now?

What’s Going on with Rental Cars Right Now?

They are incredibly expensive, and they’re also in sh

Role of Professional companies in International Trade

Role of Professional companies in International Trade

International trade holds great importance in a

The 5 Best Wines from Germany

The 5 Best Wines from Germany

Riesling is Germany’s best-known wine, but the country makes other fi

Here's Why You Should Go Camping On Weekends

Here's Why You Should Go Camping On Weekends

There is nothing like the great outdoors –– natureâ€

The Best Tote Bags To Travel With in 2022

The Best Tote Bags To Travel With in 2022

Who knew you could pack your entire life away into one litt

7 Captivating Attractions for Kids in San Diego

7 Captivating Attractions for Kids in San Diego

San Diego is a magnificent place, and it would not be

travelers today

© 2023 TRAVELERS TODAY All rights reserved.

Subscribe to our newsletter
Real Time Analytics