Subscribe Now

travelers today

Home » News

Color Factory Heading To New York City: Why Your Instagram Account Will Thank You For It

Travelers Today       By    MJ De Castro

Updated: Jun 30, 2018 07:37 AM EDT

Text Size: A A A

Just in time to continue the post-Pride fever, Color Factory is coming to New York City for the first time in August.

The 20,000 square foot pop up exhibit will be located at 251 Spring Street in SoHo. Just like its previous exhibition in San Francisco, California, it will be filled with art installations in bright colors.

What To Expect

The museum will display immersive artwork designed by local artists whose forte is working with vibrant colors. It aims to make its visitors feel happy as they take lots of Instagram photos that will surely get likes.

According to its website, The Color Factory gives collaborative and experimental designs to awaken people to everyday yet amazing presence of color. The new palette that will be in NYC's SoHo area will feature work from many artists and creatives.

The Color Walk

Although the details for this pop up have not been released yet, its visitors will be intrigued on what's to come at the "Color Walk," located in Cooper Hewitt in the Upper East Side.

The colorful walking path gives tribute to all the colors that make the area one of a kind. All 265 colors of the pathway correspond to an encounter by the creative team behind Color Factory while exploring the uppermost part of Manhattan at West 220th Street to Battery Park. The said installation also extends to the garden.

Examples of the colors' inspiration are the bulk butterscotch candy sold in Economy candy that inspired the bright yellow color, Coco Helado's single scoop of ice cream for light orange, and the public park seating at 15th street for lime green.

Color Factory co-founder Jordan Ferney said that it was the concept of seeing color around the city of New York that people initially think of as gray. People look at it differently when they are searching for color. She also mentioned seeing a bright-red striped construction barricade made her gasp.

The first Color Factory exhibit in San Francisco transformed a 12,000-square foot warehouse into a color haven with a 15-site specific and sensory works from artists such as Tom Stayte, Tosha Stimage, Stanton Jones, and Geronimo Balloons.

The artworks allowed its visitors to smell "the perfect Christmas tree," and many other scents in the "scratch-and-sniff" wall. It also had a coloring room equipped with oversize colored pencils which encouraged its visitors to draw on its walls. All installations had a strong appeal for social media and warranted selfies.

Color Factory tickets will be released in the summer. However, people can add their names on the website's waiting list.

See Now: The U.S. had the highest number of Most Wanted properties, dominating the Hotels.com Loved By Guests Awards 2018

Tags
color factory, echibit, new york
© 2022 Traverlers Today, All rights reserved. Do not reproduce without permission.
Join Our Conversation

Subscribe to our newsletter

Receive the latest travel news, reviews, and more..

Most Popular

6 Tips For Traveling With Young Children

6 Tips For Traveling With Young Children

Planning for a trip takes some time, even if it's just you g

How Traveling Can Make You Happy

How Traveling Can Make You Happy

If you have never traveled before but are thinking of doing so then

Scottish Islands: The Best Places to Reside!

Scottish Islands: The Best Places to Reside!

So there are a few islands that can be found off the Sco

How to Plan a Multi-Destination Honeymoon During COVID

How to Plan a Multi-Destination Honeymoon During COVID

You need to know how to plan appropriately and

7 Tips for Amazing Campus Visits

7 Tips for Amazing Campus Visits

A campus visit's significance could not be overstated. After all, fo

4 Tips For Curating The Perfect Gallery Wall

4 Tips For Curating The Perfect Gallery Wall

Having a gallery wall brings plenty of benefits to your

Water Travel Options That Don’t Involve a Cruise

Water Travel Options That Don’t Involve a Cruise

There is something equally relaxing and invigorati

Photo by Erik Odiin on Unsplash

Things That Will Help Cost-Conscious Vacationers Save Money

There are several ways you can significan

Photo by Mikhail Nilov from Pexels

How to Make Vet Visits Affordable in 2022

If the situation is minor, you might be lucky and get away

Photo by Tim Samuel from Pexels

Know Your Florida Driving Rules

There is so much to do in the region, but we want to focus on some of

Photo by Ging Ang from Pexels

Holidaying in your own Country: Try these Fun Trips!

Many countries are opening their borders, but if

Photo by Jessica Lewis Creative from Pexels

The Best Tech Tools for Expats

Here’s a quick look at most versatile tech tools for expats on the m

Photo by Tobi from Pexels

How to Turn a Road Trip Into A Luxury Adventure

But a road trip doesn’t have to mean living on the

Australian Citizenship Test: Everything You Need to Know

Australian Citizenship Test: Everything You Need to Know

Do you want to become a citizen of Australia

Hair transplant Istanbul: Why is it so popular?

Hair Transplant Istanbul: Why is it so Popular?

Getting a hair transplant in Istanbul is affordable i

What’s Going on with Rental Cars Right Now?

What’s Going on with Rental Cars Right Now?

They are incredibly expensive, and they’re also in sh

Role of Professional companies in International Trade

Role of Professional companies in International Trade

International trade holds great importance in a

The 5 Best Wines from Germany

The 5 Best Wines from Germany

Riesling is Germany’s best-known wine, but the country makes other fi

Here's Why You Should Go Camping On Weekends

Here's Why You Should Go Camping On Weekends

There is nothing like the great outdoors –– nature

The Best Tote Bags To Travel With in 2022

The Best Tote Bags To Travel With in 2022

Who knew you could pack your entire life away into one litt

7 Captivating Attractions for Kids in San Diego

7 Captivating Attractions for Kids in San Diego

San Diego is a magnificent place, and it would not be

travelers today

© 2022 TRAVELERS TODAY All rights reserved.

Subscribe to our newsletter
Real Time Analytics