The world's largest Ferris wheel is officially open. The Las Vegas High Roller opened on March 31 and tickets are now on sale.

Guests got to take the first spin on The Strip's newest attraction at 1 p.m. PT. Standing more than 100-feet taller than the London Eye, the High Roller is the tallest observation wheel in the world. The ride contains 28 glass-enclosed cabins each equipped to hold up to 40 passengers. Riders can take in unparalleled views of the Las Vegas Strip and surrounding valley during the 30 minutes that the wheel takes to complete one full rotation. The ride also includes a dynamic video and music show that fades away seamlessly as the wheel ascends to showcase the most impressive views of the Las Vegas valley.

The ride was officially christened with a ceremony at 11:30 a.m. The christening marked the final milestone in the construction of the wheel, which broke ground in February 2012. It measures a total of 550 feet high.

The High Roller is a stunning focal point of The LINQ, the innovative shopping, dining and entertainment district developed by Caesars Entertainment. The Ferris wheel is located across from Caesars Palace, adjacent to Flamingo Las Vegas and The Quad Resort & Casino and between two monorail stops. The area is accessible to pedestrians and there is ample parking nearby.

There are many ticket options available for those who want to ride it. A variety of ticket packages for the attraction are now available for purchase online with daytime prices beginning at $24.95 plus applicable fees. Tickets may also be purchased on-site at the High Roller as well as locations throughout TheLINQ.com. The High Roller will operate seven days a week, 365 days a year.

Visitors who ride the High Roller can also check out The LINQ, which LINQ offers a wide variety of guest experiences and serves as the frequent host to special events, concerts, festivals and more. The LINQ also features more than 30 unique retail, dining and entertainment venues.