December 8, 2024 19:28 PM

You can now book travel by taking an Instagram screenshot

We've reached peak #wanderlust: You can now book travel on your smartphone by simply taking a screenshot of an Instagram post of a destination that looks particularly appealing.

The new feature, called "Look and Book," comes courtesy of easyJet, a low-cost airline in the UK. The company's app identifies a location in a given photo using image-recognition technology and Instagram's geotagging information, according to advertising publication Campaign. Then, the app is supposed to automatically fill out booking fields. No further research necessary. (Though "Look and Book" only applies to European destinations.)

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