Luxury fashion Coach recently celebrated its 75th anniversary and in the wake of their celebration, the company eyed "Kill 'Em With Kindness" singer and hitmaker Selena Gomez, who is this year's most followed person on Instagram twice in a row with over 104 million followers and still growing, to be the new face of Coach.

According to a report by Page Six, Selena Gomez signed a deal worth $10 million with Coach, aside from designing her own collection for the luxury brand. Not only this, Gomez will also appear in ad campaigns as the new face of the fashion company.

Vogue reports, the style of the pop star evolved over the years with the guidance and assistance from her stylists Kate Young and Christian Classen. In addition, Selena Gomez has appeared in the ads of the world's leading international fashion house, Louis Vuitton and is also the hair spokesmodel of Pantene.

On Dec. 8, Coach wrapped up their year-long star-studded anniversary celebration with a fashion show live at Pier 4. Celebrities who were in attendance include DJ Mark Ronson, Drew Barrymore, Dree Hemingway, Zoë Kravitz, Michael B. Jordan, and Diplo.

Although this is big news for the singer and the fans, Coach has not yet confirmed the rumors saying that the company does not comment on rumors and speculations. As these reports were given by an anonymous source, the details are limited as to what involvement will Gomez be taking over in making her own collection.

A few weeks ago, Selena Gomez recently made her comeback in the public eye after a three-month-long break to face her depression, which is a side effect of her lupus. The singer recently made her official debut at the American Music Awards and shared an inspiring message as well about being "broken".