Subscribe Now

travelers today

Home » Executive Travel

American Airlines Hires KAUFMANFRANCO to Design New Uniforms

Travelers Today       By    Lena Vazifdar

Updated: Jan 25, 2013 06:00 PM EST

Text Size: A A A

american airlines
A mom was humiliated when an American Airlines flight attendant told her she couldn't use her breast pump on board.(Photo : Reuters)

American Airlines is updating their new uniforms on its frontline workers. The airline announced that it was hiring fashion designers Ken Kaufman and Isaac Franco from KAUFMANFRANCO to create the uniforms for their flight attendants, pilots and customer service agents.

American said to USA Today that the new uniforms will be "the first complete refresh in more than 20 years and will be designed with the job requirements of each workgroup in mind."

Share This Story

The new designs are said to be used in approximately 18 to 24 months.

A press release from American said, "The new uniform pieces created by KAUFMANFRANCO will reflect the aesthetics of American's new visual identity, as a new generation of customers begins to take flight."

American's Senior Vice President - People, Denise Lynn said in the press release, We're committed to creating the best work environment for our people so that they can, in turn, deliver the best travel experience for our customers. We're especially excited about the collaborative nature of this project, giving our people a role in the process to develop uniforms that will be both functional and fashionable."

American's press release called KAUFMANFRANCO the go-to designer for Hollywood's elite and that they are "known for its craftsmanship, attention to detail and innovation."

"It's exciting to think that we can put a KAUFMANFRANCO stamp on such an important American icon," said Ken Kaufman, KAUFMANFRANCO designer in the Press Release. "We plan to mix the elegance of American's rich fashion heritage and incredible style with today's cutting-edge technology. It's about creating a wardrobe inspired by our fashion runway for American's runway."

Other half of KAUFMANFRANCO, Isaac Franco said in the press release, "We recognize that individuals make up American's incredible team and we are creating a wardrobe of pieces that will make each person look and feel amazing. We want to send a very powerful message when the plane door opens and a new iconic look emerges."

American Airlines service more than 260 airports in more than 50 different countries.  KAUFMANFRANCO was established in 2004. Their "women's fashion collections mix sophistication and edge, luxury and function, handcrafted and high-tech mix of pieces, with the highest standards of global craftsmanship," reported the press release.

© 2015 Traverlers Today, All rights reserved. Do not reproduce without permission.
Join Our Conversation

Travel Tips

Kas, Turkey

Things to Consider While Planning the Perfect Summer Adventure

It is difficult to figure out where to go when there are so many amazing and breathtaking places around the globe to choose from. But there are a couple of important qualifications that can help narrow down the options: safety, weather, and expense.

Subscribe to our newsletter

Receive the latest travel news, reviews, and more..

Want more Travel?

Most Popular

Jodi Arias Update

Jodi Arias UPDATE: Convicted Murderer To Live In Prison For Life Without Any Chance Of Parole

Jodi Arias’ latest update reveals that the convicted killer is getting a sentence of natural life in prison with no chance of parole. Now that the sentence has been given, the 2008 murder case that made headlines for its salacious details is finally closed.

No reports of injury after a magnitude 3.5 quake in Los Angeles

Los Angeles Earthquake: 3.5 Magnitude Quake Shakes West Los Angeles Five Hours After Smaller Quake, Due To Drilling?

Los Angeles Earthquake – On Sunday night, the U.S. Geological Survey reported that a magnitude 3.5 earthquake shook the Baldwin Hills section of Los Angeles. Residents on social media described the recent Los Angeles earthquake as a “quick jolt.”

Collegiate rowing team gets attacked by Asian carp

Asian Carp Attacks Rowers, Flies Towards Them? [VIDEO]

Asian Carp Attack – Early Friday morning, the Washington University in St. Louis freshman men's rowing team experienced an unexpected scene with a swarm of Asian carp. The Asian Carp attack occurred as swarm flew out of the water and seemingly attacked, or to be more specific, slapped them in the face.

20 sleeping dam workers were killed Balochistan, Pakistan

Dam Workers Killed: 20 Sleeping Workers Gunned By 40 Men In Pakistan

Dam Workers Killed – Early Saturday, gunmen in Pakistan's southwestern Balochistan province shot and killed at least 20 sleeping workers, while wounding three at a dam construction site. The attack which had the dam workers killed is now considered the deadliest attack in recent times which targeted civilians in a region with low-level insurgency.

Disturbing video shows horse thief being beaten by police in California

Horse Thief Beaten By Police: Shocking Footage Shows 11 Officers Brutally Beating Thief, Gets Internal Investigation [VIDEO]

Horse Thief Beaten By Police – A video showing more than ten deputies beating and kicking a suspected horse thief is making headlines. The footage of the showing the horse thief beaten by police has been recorded by an NBC Los Angeles helicopter Thursday, and it lasts for about two minutes.

Six Thais, one Italian injured in car bomb blast on Thailand's Samui island

Thailand Car Bomb Explosion: Injures 7 In Popular Resort Island, Act Of Islamic Insurgency?

Thailand Car Bomb Explosion – On Friday, a bomb exploded at the Central Festival shopping mall in Samui Island in Surat Thani province, one of the country’s popular resort islands. The Thailand car bomb explosion, which went off in the basement of the mall after a fashion show at 11:30 p.m., injured seven people, according to authorities.

7 died in a plane crash near Bloomington, IL while returning home from NCAA championship game

Bloomington, Il Plane Crash: 7 Dead While Returning From NCAA Tournament, NTSB Investigating

Bloomington, Il Plane Crash – Seven people died after a small plane crash in McLean County, Illinois, near the Bloomington airport Tuesday while on its way home from the NCAA basketball tournament in Indianapolis. Authorities said that two members of Illinois State University's athletic department were amongst those killed in the Bloomington, Il plane crash.

Dozens arrested as violence erupts at Kentucky's basketball celebration

Lexington Fans Arrested: Wildcat Fans Rampage Over Loss, 31 Arrests Made

Lexington Fans Arrested – Following the loss of Wildcats to the Badgers, a number of Wildcat fans were left bewildered over the loss. However, some fans were quite enraged that they took their rage literally with a number of fires spread in the University of Kentucky’s Lexington Campus.

Caribbean Beach

Delaware Family Pesticide: Family In Critical Condition Following Alleged Pesticide Poisoning At Caribbean Resort

Delaware Family Pesticide – What should have been a safe and enjoyable Caribbean getaway turned out to be a deadly one. A family from Delaware is in serious condition following an alleged pesticide poisoning at the Sirenusa Resort on St. John in the US Virgin Islands.

Find Us on Facebook

travelers today

© Copyright 2015 Travelers Today All Rights Reserved.

Subscribe to our newsletter