The instant messaging app, Viber, is the latest chat app that enables business profiles which they refer to as public accounts. This is a way for people who engage themselves in business to easily communicate with consumers.

Numerous applications like Viber are contending to supplant conventional messages and telephone calls, offering a more propelled method for discussing on the web, with more components and advantages. To have the capacity to genuinely take the place of conventional messages and calls, be that as it may, Viber and other such applications need to go past simply interfacing loved ones and take into account stores, brands and organizations as well.

Right now, around a thousand public accounts are appearing, including such brands as The Huffington Post, Yandex, and The Weather Channel, according to Tech Crunch. You can subscribe to any of these and get upgrades for the duration of the day.

By setting up a public account on Viber, according to Android Headlines, organizations and brands give their clients an extra approach to contact them without looking up a telephone number. Whether you have a basic question or a mind boggling client benefit issue, Viber wants to facilitate communication with brands and organizations and permit you to get in touch with them as effortlessly as you'd contact a Viber friend.

Clearly, public accounts can likewise be utilized for bots, yet Viber won't give any bot usefulness to its business accomplices. Then again, on the off chance that you are a brand and need to utilize a bot through a public account, Viber won't stop you.

The public accounts include expands upon the officially accessible public chat alternative, which got included 2014 giving any VIP a chance to run a discussion with people in general. In any case, that obliges you to have that individual in your contacts before you can collaborate with him or her. Viber has 800 million clients, of which 266 million are dynamic.